The Catalyst Lab

Perspectives on audience-centered strategy, cultural impact, and the future of arts institutions, drawn from Jim’s 30+ years inside and alongside them.

  • An Invitation to See Differently

    An Invitation to See Differently

    Part of an ongoing series exploring why the strategies that used to work don’t work the same way anymore — and what an Audience First…

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  • The Questions We’re Not Answering

    The Questions We’re Not Answering

    This is the fourth article in a series about why the strategies that used to work don’t work the same way anymore—and what that means…

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